Cristina Guerrero Fernández is a Barcelona-born creative consultant whose practice is rooted in transdisciplinary thinking. With over a decade of experience across design, responsible fashion, and contemporary art and culture, she develops research-led narratives for brands and cultural projects.

Her work spans creative direction, art direction and visual research, moving between image-making and spatial storytelling. It extends into strategy and forecasting, with a particular interest in design, sustainability, and cultural systems.
Cristina has contributed to projects such as the expansion of sustainable fashion collections into international markets across the USA and Europe; the creative direction of both emerging and established brand campaigns; and the development of research frameworks for cultural and design-led strategies within textile and architectural contexts.

Driven by curiosity about how visual and cultural languages shape perception, she works across disciplines and formats to craft considered, situated visual narratives and creative outcomes.






CONTACT

cristina@uddestudio.com           
Instagram, LinkedIn







CLIENTS & PUBLICATIONS

Adidas, Assemble Papers, Bassike, Belle Magazine, Brunsdon Studio, C.Gallery, Eileen Fisher, Ellen MacArthur Foundation, ESSEN, Four Pillars, Great Dane Furniture, HARA, Jan Logan, JANE Magazine, Laker, Lee Mathews, Mara Hoffman, MECCA, Mercedes-Benz, Moniker SF, Myer, NON, Lenzing Group, Lucy Folk, Pan After, Patagonia, Pernod Ricard, Reformation, Simuero, Song for the Mute, Studio Ongarato, TCYK, Thankyou, The Lissome, The Local Project, Thinking Mu, and Zara (Join Life).









C.G.F. would like to acknowledge the Traditional Owners, the Wurundjeri and Boon Wurrung people of the Kulin Nation, on whose land lives, share and work. C.G.F. acknowledges their continuing connection to land, waterways and community and pays her respects to their Elders, past, present and emerging, and to the Aboriginal and Torres Strait Islander people from all nations of this land.

©CristinaGuerreroFernández 2026. All rights reserved.